Jefferson Beach Yacht Sales has expert yacht brokers that specialize in helping you into the right type and brand of boat. There are currently -- Aviara for sale on the brokerage market. The price range of these Aviara is between $ -- and $-- and they range in length between -- and -- feet. Popular pre-owned Aviara models available include the This Aviara brokerage report includes vessels from boating areas like .
Aviara Boats builds premium luxury dayboats that combine the open layout and performance of a sport boat with the styling, technology and amenities normally associated with a compact yacht. Its lineup includes the AV28, AV32, AV36 and flagship AV40, with sterndrive and outboard propulsion available across much of the range and a forward-facing-drive configuration offered on the AV28 for wakesurfing and other watersports. In the market, Aviara sits at the upper end of the dayboat category alongside brands such as Cobalt, Chris-Craft, Formula and Sea Ray’s SLX series, while distinguishing itself through angular European-influenced styling, integrated hardtops, sophisticated digital helms and entertainment-focused layouts. The AV32 was the brand’s original model and remains one of its most recognizable boats, while the AV36 and AV40 appeal to buyers wanting more social space and below-deck accommodations. The AV40 also earned a 2023 Red Dot Product Design Award, recognizing its quality, appearance and innovative features such as hydraulically opening side terraces.
Aviara owners typically use their boats for social day cruising, swimming, sandbar outings, watersports, waterfront dining and entertaining family or friends. The AV28 is well suited to couples and active families who want a manageable luxury boat with optional surf capability, while the AV32 provides a spacious open-bow platform for day trips and gatherings. Owners of the AV36 and AV40 can extend their time aboard with private below-deck cabins, and the AV40 can accommodate overnight guests with a queen berth and convertible sleeping area. Whether operated on the Great Lakes, Florida waterways or other coastal cruising grounds, an Aviara is designed for buyers who want responsive performance and easy day-boating enjoyment without sacrificing upscale finishes, comfort or the atmosphere of a modern sport yacht.
Aviara Boats is an American luxury-dayboat brand known for open-bow layouts, angular styling, premium finishes, digital helm technology and strong entertainment features. The brand’s boats range from 28 to 40 feet and are designed primarily for day cruising, swimming, watersports, waterfront dining and social outings with family and friends.
The rights to the Aviara brand and its related assets are now held by Cruisers Yachts, which is part of the MarineMax family of companies. Cruisers Yachts acquired the Aviara assets in late 2024 and completed the relocation of the desired tooling and assets to its Oconto, Wisconsin, operation in 2025.
Yes. MasterCraft Boat Holdings launched Aviara in 2019 as a new premium dayboat brand. The Aviara AV32 made its debut at the 2019 Miami International Boat Show and established the styling and entertainment-focused design language later used throughout the range.
The current Aviara program is based within Cruisers Yachts’ manufacturing operation in Oconto, Wisconsin. Earlier Aviara boats were initially produced in MasterCraft’s Vonore, Tennessee, facility before production moved to a dedicated plant in Merritt Island, Florida. Buyers evaluating a pre-owned boat should therefore consider its model year when identifying where it was built.
Yes. Aviara remains an active luxury-dayboat brand under Cruisers Yachts and MarineMax. The official Aviara website continues to present the AV28, AV32, AV36 and AV40, while Cruisers Yachts has said that the composition of Aviara’s next-generation product range is being evaluated. Buyers should verify current production schedules, model-year availability and delivery timing with an official retailer.
Aviara builds premium open-bow dayboats, luxury bowriders and sport boats with gasoline sterndrive, forward-facing-drive and outboard propulsion options. The smaller AV28 can be configured for cruising or wakesurfing, while the AV36 and AV40 add below-deck accommodations for longer days and occasional overnight stays.
Aviara organizes its product philosophy around four principles: Progressive Style, Elevated Control, Modern Comfort and Quality Details. Distinguishing features can include steep bow profiles, open entertainment layouts, integrated hardtops, digital switching, multi-screen helms, premium audio, sculpted seating and carefully coordinated colors and materials.
Aviara occupies the premium American luxury-dayboat category and may be considered by buyers also evaluating models from Cobalt, Formula, Chris-Craft, Sea Ray, Cruisers Yachts and other upscale sport-boat builders. Aviara’s primary distinctions are its angular European-influenced appearance, highly open layouts, strong digital integration and emphasis on entertainment. This is a market-positioning assessment based on Aviara’s dimensions, features and intended use.
Yes. Aviara boats are well suited to Great Lakes day boating because they provide large social areas, integrated hardtops, substantial freeboard and available comfort features such as heated seating and cockpit heat on certain configurations. Owners can use them for cruising between harbors, swimming, waterfront dining, sandbar outings and entertaining. Winterization, indoor storage and seasonal engine maintenance are important considerations.
A Jefferson Beach Yacht Sales yacht broker can search the national brokerage market, identify privately owned and centrally listed Aviara boats, compare asking prices, review service records and coordinate surveys, engine inspections and sea trials. A broker can also assist with negotiations, financing, insurance, documentation, transportation and delivery. JBYS is not listed as an official new-boat Aviara retailer, but it can represent a buyer seeking a pre-owned or brokerage-listed Aviara. Jefferson Beach Yacht Sales has more than 50 years of experience and nine offices in Michigan, Illinois, Ohio and Florida, giving its team useful knowledge of both Great Lakes and coastal boat ownership.
