HCB Yachts’ new TV series, “The Yacht Life,” pulls you behind the scenes of the luxury center console world like never before. This high-production journey blends storytelling, product education, and pure lifestyle inspiration — and it all starts with the 53′ Sueños in action.
Featured in top publications like Robb Report, Sports Illustrated, Yachting Magazine, and Marlin Magazine, this positions HCB as more than a boat builder — it’s a brand with culture, identity, and influence.
This series captures what it means to dream, build, and live life on an HCB, blending storytelling and product in a way no other center console builder has done before. And this is just the start. Future episodes will dive deeper into custom builds, owner journeys, offshore performance, fishing thrills, and the luxury lifestyle that makes HCB stand apart. As your Great Lakes HCB dealer, we’re proud to bring this vision to our region’s boaters — and help inspire your next adventure.
Stay tuned, share the episodes, and see how The Yacht Life brings HCB’s vision to life.
Upcoming Release Dates | Streaming 24/7 on The Design Network!
7/5 – Episode 2 “Executive Decision Fishing Team” NOW AVAILABLE! Click to watch.
7/12 – Episode 3 “Pipe Dreams”
7/19 – Episode 4 “Warf Rat”
7/26 – Episode 5 “Monarch Fishing Team”
8/2 – Episode 6 “A-Sea”
Ready to live “The Yacht Life” yourself?
Explore all HCB listings available at JBYS here or contact us to schedule a viewing!
HCB 48 Campeón — Ultimate Great Lakes Machine
Agile, powerful, and packed with premium features — the perfect mix of sport and style.
HCB 56 Sueños — Custom-Built Powerhouse
A one-of-a-kind custom creation with quad Mercury 600s, 3,000 hp, and luxury from bow to stern.
Why Choose JBYS?
With 7 Great Lakes locations, 2 in Naples, FL and 21 mobile service vehicles, JBYS is your trusted partner for boating year-round. Many of our clients head south for the winter, and our Naples location ensures we’re here to support your boating needs wherever the water takes you. Whether you’re exploring the Great Lakes in summer or cruising Florida’s coastline in winter, we’re here to provide world-class service, expertise, and an unmatched selection of yachts and boats.
St. Clair Shores, MI (HQ) | Charlevoix, MI | Holland, MI | Grand Haven, MI | Spring Lake, MI | Chicago, IL | Marblehead, OH | Naples, FL (x2)
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